Reports

OOH Advertising: The importance of impactful visuals and simplicity

December 3, 2015

This is an exciting time for the out-of-home (OOH) advertising industry. For one thing, the world’s oldest advertising medium is still growing; revenue increased by 7.6 per cent in the period of January to July 2015 compared to the same period in 2014.

Digital wide-format printing grows, but only with new opportunities

November 12, 2015

The North American wide-format inkjet printing market, valued at more than $20.3 billion U.S. in 2014, is projected to grow to $24.4 billion U.S. in 2018, according a new study conducted by International Data Corporation (IDC).

Global sign industry enjoys above-average growth

October 15, 2015

The International Sign Association’s (ISA’s) latest quarterly economic report about the sign industry shows a stronger-than-average outlook for growth in printing, electric signs, digital signage and wayfinding.

Large-format printers see small increase in shipments

October 1, 2015

Shipments of large-format printers increased worldwide by 1.3 per cent in the second quarter of 2015 over the same period in the previous year, according to new data from International Data Corporation (IDC), while revenue remained flat.

Digital signs get networked worldwide

September 24, 2015

Global shipments of networked digital signage displays grew by 21 per cent to 7.3 million units last year and will experience a compound annual growth rate (CAGR) of 18.7 per cent for the next few years, according to a new research report from Berg Insight.

Digital Signage: Cooking up revenue for restaurants

September 21, 2015

Digital signage has offered restaurant owners a new way to leverage their display advertising and increase revenue. While this is not to say digital displays will eventually replace TV advertising, place-based media and other forms of display advertising have certainly gained momentum in recent years and are on track to dominate the industry in the future.

Digital Signage: Choosing the right systems

September 17, 2015

Digital signage is growing in tandem with technological advances and changes in communication styles and processes. For those new to the medium, however, decision-making can prove quite overwhelming.

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Reports

OOH Advertising: The importance of impactful visuals and simplicity

Digital wide-format printing grows, but only with new opportunities

Global sign industry enjoys above-average growth

Large-format printers see small increase in shipments

Digital signs get networked worldwide

Digital Signage: Cooking up revenue for restaurants

Digital Signage: Choosing the right systems

Digital Label Press

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Reports

OOH Advertising: The importance of impactful visuals and simplicity

Digital wide-format printing grows, but only with new opportunities

Global sign industry enjoys above-average growth

Large-format printers see small increase in shipments

Digital signs get networked worldwide

Digital Signage: Cooking up revenue for restaurants

Digital Signage: Choosing the right systems

Digital Label Press

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