Tag: DOOH

Broadsign expands digital-out-of-home portfolio in the U.S. and Australia

June 2, 2022

Montreal-based marketing platform Broadsign has released Broadsign Ads, with the goal of extending its programmatic digital-out-of-home (pDOOH) capabilities in the U.S. and Australia. Formerly known as Campsite, the pDOOH demand-side platform (DSP) will help agencies and brands plan and...

Vistar launches dynamic creative capabilities for DOOH eco-system

April 18, 2022

Vistar Media has released the dynamic creative capabilities for any digital out-of-home (DOOH) screen connected to the Vistar supply-side platform (SSP). Advertisers can now activate dynamic creative campaigns at scale across the full DOOH ecosystem. From sports scores, weather,...

Programmatic DOOH is fast transforming the out-of-home industry

April 12, 2022

By Ben Bookbinder Out-of-home (OOH) advertising was one of the sectors most impacted by the pandemic, and research shows investment in digital out-of-home (DOOH) advertising in Canada dropped by nearly a quarter from 2019 to 2020. Despite this, with...

Vistar Media and Mira partner to measure online activity of DOOH

March 24, 2022

Vistar Media, a global provider of programmatic technology for digital out-of-home (DOOH), has partnered with Mira, a location intelligence and attribution provider for OOH, which was recently acquired by Reveal Mobile. As a result of this partnership, marketers can...

Allvision welcomes new COO/CAO and general counsel

March 24, 2022

Allvision, Canada’s pure-play digital out-of-home (DOOH) media company, with a collection of premium digital billboards in Canada’s largest markets, has welcomed Richard Zecchino as its new COO/CAO and general counsel. Zecchino brings with him nearly 17 years of legal...

Broadsign continues expansion abroad with new executive

March 15, 2022

Out-of-home (OOH) marketing technology developer Broadsign welcomed OOH evangelist Savvas Tombouloglou to its team to help lead the company’s continued expansion abroad. Tombouloglou joins Broadsign with more than 20 years of industry expertise and longstanding relationships with key OOH...

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Tag: DOOH

Astral to continue ad partnership with Montreal transit agency

Broadsign expands digital-out-of-home portfolio in the U.S. and Australia

Vistar launches dynamic creative capabilities for DOOH eco-system

Programmatic DOOH is fast transforming the out-of-home industry

Vistar Media and Mira partner to measure online activity of DOOH

Allvision welcomes new COO/CAO and general counsel

Broadsign continues expansion abroad with new executive

Sublimation Calender Roll to roll

Popular Articles

Read the Latest Issue

Tag: DOOH

Astral to continue ad partnership with Montreal transit agency

Broadsign expands digital-out-of-home portfolio in the U.S. and Australia

Vistar launches dynamic creative capabilities for DOOH eco-system

Programmatic DOOH is fast transforming the out-of-home industry

Vistar Media and Mira partner to measure online activity of DOOH

Allvision welcomes new COO/CAO and general counsel

Broadsign continues expansion abroad with new executive

Sublimation Calender Roll to roll

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Popular Articles

Read the Latest Issue