Tag: OOH

Vistar Media experiences exponential growth in marketplace

March 11, 2022

Vistar Media, a global provider of software for digital out-of-home (DOOH), declared exponential growth during 2021. In the past year, the Vistar marketplace transacted 20,256 campaigns from 1462 individual advertisers, representing roughly $200M in programmatic billings. The Vistar demand-side...

Tech expert Farrokh Mansouri to lead COMMB’s data science

March 11, 2022

The Canadian Out of Home Marketing and Measurement Bureau (COMMB) has expanded its framework of technological and analytical expertise with the hiring of Farrokh Mansouri as head of data science. Reporting directly to bureau president Amanda Dorenberg, Mansouri will...

UK partnership to support LaunchPAD programmatic offering

March 7, 2022

An extended partnership between Clear Channel Europe and Broadsign will enable media buyers to tap into Clear Channel’s 3000-plus digital out-of-home screens in the UK via Clear Channel LaunchPAD. Clear Channel’s UK out-of-home (OOH) inventory is now available via...

Vistar Media’s DSP version 6.0 offers betters experience

February 24, 2022

Vistar Media, a global provider of software for digital out-of-home (DOOH), released the version 6.0 of the Vistar Demand-Side Platform (DSP), which combines a visual out-of-home (OOH) media buying experience with the tools for data-driven campaign optimization. The Vistar...

Transforming vacant building fronts into digital screens

February 9, 2022

Captivate, North America’s location-based digital video network, launched Captivate Windowfront, a state-of-the-art media product that transforms vacant urban building fronts into digital out-of-home screens. Captivate Windowfront, a sales representation partnership with FrontRunner Technologies, combines Captivate’s ad sales expertise with...

COMMB launches committee to combat diversity, equity, and inclusion

February 2, 2022

The Canadian Out-of-Home Marketing and Measurement Bureau (COMMB) has formed the COMMB Diversity, Equity, and Inclusion (DEI) Committee, which will help its members make the out-of-home (OOH) industry nurturing and accessible to workers, customers, vendors, and other stakeholders of...

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Tag: OOH

How to make an outstanding impression that lasts

Vistar Media experiences exponential growth in marketplace

Tech expert Farrokh Mansouri to lead COMMB’s data science

UK partnership to support LaunchPAD programmatic offering

Vistar Media’s DSP version 6.0 offers betters experience

Transforming vacant building fronts into digital screens

COMMB launches committee to combat diversity, equity, and inclusion

Canon Wide Format Printer & Scanner

Popular Articles

Read the Latest Issue

Tag: OOH

How to make an outstanding impression that lasts

Vistar Media experiences exponential growth in marketplace

Tech expert Farrokh Mansouri to lead COMMB’s data science

UK partnership to support LaunchPAD programmatic offering

Vistar Media’s DSP version 6.0 offers betters experience

Transforming vacant building fronts into digital screens

COMMB launches committee to combat diversity, equity, and inclusion

Canon Wide Format Printer & Scanner

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