Tag: campaign

INEO, Western Media Group launch largest advertising campaign to date

July 25, 2022

INEO, a B.C.-based developer of in-store digital advertising solutions, recently launched its largest advertising campaign to date with Western Media Group.

Vistar releases reach and frequency planning capabilities for DOOH

June 7, 2022

Vistar Media, a global provider of software for digital out-of-home (DOOH), has launched reach and frequency planning capabilities to inform media allocation pre-campaign, allowing buyers to adjust targeting and budget allocations in order to achieve their DOOH campaign goals....

Broadsign expands digital-out-of-home portfolio in the U.S. and Australia

June 2, 2022

Montreal-based marketing platform Broadsign has released Broadsign Ads, with the goal of extending its programmatic digital-out-of-home (pDOOH) capabilities in the U.S. and Australia. Formerly known as Campsite, the pDOOH demand-side platform (DSP) will help agencies and brands plan and...

Broadsign releases System-on-Chip smart screens and solutions

May 17, 2022

The System-on-Chip (SoC) beta from Broadsign is now available. The new Broadsign solution supports the LG webOS and Samsung Tizen smart screen operating systems, as well as the BrightSign OS, to enable intelligent out-of-home (OOH) ad playlist generation, proof-of-play...

Canada’s first holographic campaign with Johnnie Walker

December 3, 2021

Canada’s first-ever campaign using a PORTL display—a first-of-its-kind, 3D, 4K holographic interface—launched on Dec. 1 in downtown Toronto for an exclusive activation presenting global beverage giant Diageo’s Johnnie Walker 18-year-old and Black Label Scotch Whisky. From Dec. 1, 2021,...

Hellman’s promoting food campaigns on garbage trucks

November 16, 2021

The City of Peterborough is partnering up with Hellmann’s Canada to launch an out-of-home (OOH) campaign and turning half of the city’s waste collection vehicles into mobile advertisements. On average, 58 per cent of the food produced in Canada...

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Tag: campaign

‘Made for the Moment’ murals depict Canada’s eternal love of soccer

INEO, Western Media Group launch largest advertising campaign to date

Vistar releases reach and frequency planning capabilities for DOOH

Broadsign expands digital-out-of-home portfolio in the U.S. and Australia

Broadsign releases System-on-Chip smart screens and solutions

Canada’s first holographic campaign with Johnnie Walker

Hellman’s promoting food campaigns on garbage trucks

Mimaki UJV100-160

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Tag: campaign

‘Made for the Moment’ murals depict Canada’s eternal love of soccer

INEO, Western Media Group launch largest advertising campaign to date

Vistar releases reach and frequency planning capabilities for DOOH

Broadsign expands digital-out-of-home portfolio in the U.S. and Australia

Broadsign releases System-on-Chip smart screens and solutions

Canada’s first holographic campaign with Johnnie Walker

Hellman’s promoting food campaigns on garbage trucks

Mimaki UJV100-160

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