The Digital Place-based Advertising Association (DPAA) has announced it will hold its second annual Video Everywhere Canada summit on May 29 in Toronto.
The summit, which will be held in The Rec Room at the Cineplex, will cover important issues and developments in the video everywhere ecosystem, including programmatic, multi-screen engagement, mobile/location data, the latest in digital out-of-home advertising (DOOH), and case studies illustrating out-of-home’s (OOH) impact on consumer behaviour.
Headed by advertising media company GroupM Canada’s CEO Stuart Garvie, the event is targeted towards executives who represent brands, agencies, the OOH industry, ad technology, mobile/location companies, data firms, and multi-screen advertising companies.
“The positive response to last year’s inaugural Video Everywhere Canada Summit showed there was strong interest in making this an annual event. It also demonstrated the Canadian OOH market is vibrant and full of innovation. We look forward to another day of informative, thought-provoking discussion,” said DPAA’s president and CEO Barry Frey.
The summit in 2018 attracted 320 industry professionals and the association expects more attendees this year. A limited number of sponsorships and exhibit spaces are still available from DPAA.
To learn more about the summit, visit www.videoeverywherecanada.com.