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The evolution of out-of-home media

Consumers are spending more and more time out of their homes working, shopping, and playing. According to the Outdoor Advertising Association of America (OAAA), as much as 70 per cent of their waking hours are spent away from home.

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2019 State of the Industry Report

Even with the recent uncertainty of trade relations with the U.S., it has not impacted the Canadian economy as one may have expected. In fact, consumer spending and business investment remains optimistic for the remainder of 2018.

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New technologies help fuel growth for sign industry

The sign, graphics and visual communications industry is enjoying solid growth, thanks to a strong global economy and the availability of new products, according to the International Sign Association’s (ISA’s) most recent quarterly economic report.

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Global demand for powdercoatings on the rise

The global market for powdercoatings, which are commonly used in the sign industry, is expected to grow from nearly US$8 billion today to more than US$10 billion by 2023, according to a new report from Frost & Sullivan.

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ISA report shows economic strength

The sign, graphics and visual communications industry is poised for continued above-average growth into 2019, according to the International Sign Association’s (ISA’s) latest quarterly economic report.

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