2022 Salary Survey Results: How today’s trends may impact tomorrow’s future

2 December 2022

The following are the collected results of this year’s industry survey, along with the trends they revealed for the past year and beyond.

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Selecting and developing exterior digital signs

7 September 2021

The cost of digital signs has continued to drop in recent years, making them increasingly accessible to retailers and institutions, but they are still an enormous commitment in money and time to install and manage. Before developing a digital sign strategy, it is important to understand the return on investment (ROI).

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New avenues for revenues surfacing for graphics providers

3 September 2021

Ongoing market changes and new developments in material science have forever changed the technology landscape. Many new avenues for revenue are surfacing as providers look to take advantage of innovations and leverage existing investments.

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Streaming accounted for 45 per cent of first half non-linear ad views

27 August 2021

Streaming services comprised 45 per cent of non-linear ad views in the first half of this year, according to a FreeWheel report. Additionally, fueled by buyers seeking flexibility, programmatic also emerged as a main theme during this year’s upfronts.

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Digital signage market to grow by 11.67 per cent annually

24 August 2021

The digital signage market is expected to grow at a compound annual growth rate of 11.67 per cent to reach USD11.372 billion in 2026 from USD5.250 billion in 2019, according to ResearchAndMarkets.

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COMMB report reveals 2020-21 travel patterns, consumer behaviours, traffic trends

5 March 2021

Throughout 2020, Canadian Out of Home Measurement Bureau (COMMB) observed travel patterns to understand the effect on consumer behaviours and traffic trends.

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Out-of-home advertising: Trends that shaped this segment in 2020

22 January 2021

Amidst the global pandemic, out-of-home (OOH) advertising has been subject to a wide range of dynamic, culture-shifting changes that have directly impacted the way consumers think and act.

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Experiential retail in the post-pandemic era

21 December 2020

The key to successfully and safely delivering integrated brand experiences in the post-pandemic world lies in the skillful and strategic use of creativity and technology to connect, captivate, and convert.

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Digital printing post pandemic

21 December 2020

Although demand has temporarily fallen from previous highs in some areas, the manufacturing and production capabilities of the industry’s sectors remain steady despite the challenges, with planning and development activities there largely continuing in readiness for post-pandemic recovery.

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Compassion and Innovation: Digital printing industry responds to COVID-19

21 December 2020

The pandemic has affected every business, including digital print. As many industries have done, the digital printing sector has responded to the pandemic with compassion and creativity.

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