Tag: Astral Out-of-Home

Digital Signage: Building Canada’s largest contoured LED sign

September 8, 2017

In June, Canadian advertising firm Astral Out-of-Home, a division of Bell Media, announced the debut of a gigantic digital screen near Toronto’s Yonge-Dundas Square (already a hub for signage of all kinds, having been designated by the municipal government as one of the city’s special sign districts).

Record set for Canada’s longest horizontal digital screen

June 26, 2017

Astral Out-of-Home has introduced Canada’s longest horizontal full-motion digital display—measuring more than 7.9 m (26 ft) high and 57.3 (188 ft) long—atop the former Hard Rock Café in downtown Toronto, facing Yonge-Dundas Square.

Winners announced in 2017 Canadian OOH competition

June 15, 2017

Astral Out of Home, a division of Bell Media, has announced the winners of its annual Carte Blanche for Creatives out-of-home (OOH) competition, for which participants across Canada were asked to create an original digital billboard ad for one of their clients.

Roles expanded for OOH execs

April 18, 2017

Bell Media has expanded Astral Out-of-Home president Karine Moses’ role as vice-president (VP) of sales for all of its properties in Quebec, while also appointing Debbie Drutz VP of sales for Astral.

Ikea transit shelter ad keeps commuters warm

March 3, 2017

Astral Out-of-Home is promoting Ikea Canada’s seasonal Market Hall product lines with a new transit shelter poster on Toronto’s King Street West that warms up whenever someone stands in front of it.

Digital signage network doubles across Montreal subway system

January 9, 2017

Astral Out of Home is deploying 50 new backlit digital posters in Montreal’s subway system, bringing the total number of faces in its digital underground network—which already reached three stations—to 99.

Momentum grows for DOOH content updates

December 2, 2016

Canadian outdoor advertising firm Astral Out-of-Home has launched Momentum, a new service that allows digital out-of-home (DOOH) ad campaigns’ messages to be adapted based on real-time data and current events.

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Tag: Astral Out-of-Home

Digital Signage: Building Canada’s largest contoured LED sign

Record set for Canada’s longest horizontal digital screen

Winners announced in 2017 Canadian OOH competition

Roles expanded for OOH execs

Ikea transit shelter ad keeps commuters warm

Digital signage network doubles across Montreal subway system

Momentum grows for DOOH content updates

HP Scitex FB700

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Tag: Astral Out-of-Home

Digital Signage: Building Canada’s largest contoured LED sign

Record set for Canada’s longest horizontal digital screen

Winners announced in 2017 Canadian OOH competition

Roles expanded for OOH execs

Ikea transit shelter ad keeps commuters warm

Digital signage network doubles across Montreal subway system

Momentum grows for DOOH content updates

HP Scitex FB700

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Popular Articles

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