Out-of-Home (OOH) Advertising

COMB adds to board of directors

January 11, 2016

The Canadian Out-of-Home Measurement Bureau (COMB), which measures and researches audiences for out-of-home (OOH) advertising across the country, has appointed three new members to its board of directors.

Submissions sought for second annual LED Sign Awards

January 6, 2016

Light-emitting diode (LED) sign and digital billboard manufacturer Watchfire Signs is now seeking submissions for its second annual LED Sign Awards, which honour the best uses of on-premise signs’ digital components.

New digital billboards planned for Calgary, Toronto and Montreal

December 16, 2015

Astral Out-of-Home is adding 11 digital billboards to its national portfolio, bringing the total to 83, and has signed a representation agreement with RCC Media for static ads in the Greater Toronto Area (GTA).

Digital Signage: Making a difference behind the QSR counter

December 10, 2015

In recent years, operators of quick-service restaurants (QSRs) of all sizes and types around the world have discovered how changing their menu boards over from printed substrates to liquid crystal displays (LCDs) can boost sales and ensure timely and accurate information for customers.

OOH Advertising: The importance of impactful visuals and simplicity

December 3, 2015

This is an exciting time for the out-of-home (OOH) advertising industry. For one thing, the world’s oldest advertising medium is still growing; revenue increased by 7.6 per cent in the period of January to July 2015 compared to the same period in 2014.

Canada’s largest vertical digital board debuts

November 27, 2015

Out-of-home (OOH) advertising firm Cieslok Media has converted one of its billboards near Toronto’s Yonge-Dundas Square from a static backlit sign to reportedly the largest vertical full-motion digital billboard in Canada.

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Out-of-Home (OOH) Advertising

Digital billboards added and upgraded in GTA

COMB adds to board of directors

Submissions sought for second annual LED Sign Awards

New digital billboards planned for Calgary, Toronto and Montreal

Digital Signage: Making a difference behind the QSR counter

OOH Advertising: The importance of impactful visuals and simplicity

Canada’s largest vertical digital board debuts

LED Screens, indoor and outdoor rated

Popular Articles

Read the Latest Issue

Out-of-Home (OOH) Advertising

Digital billboards added and upgraded in GTA

COMB adds to board of directors

Submissions sought for second annual LED Sign Awards

New digital billboards planned for Calgary, Toronto and Montreal

Digital Signage: Making a difference behind the QSR counter

OOH Advertising: The importance of impactful visuals and simplicity

Canada’s largest vertical digital board debuts

LED Screens, indoor and outdoor rated

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Popular Articles

Read the Latest Issue