Wide-format Printing: A growing market for lenticular displays
Three-dimensional (3-D) effects are in vogue these days, with advanced technology yielding a deluge of 3-D movies, TVs, video games and cameras. In keeping with this trend, many out-of-home (OOH) and point-of-purchase (POP) marketers are also trying to convey their messages in 3-D to better attract attention.