Here’s your quick morning update on news in the sign industry:

1. Ryerson University has commissioned Sunset Neon of Burlington, Ont., to restore and reinstall the iconic Sam the Record Man signs atop 277 Victoria Street in downtown Toronto, near the former music store site and Yonge-Dundas Square.

2. Montreal-based interactive technology agency iGotcha Media recently developed an augmented reality (AR) game for Cirque Du Soleil, allowing the public to interact with a video wall as characters from its newest show, Luzia.

3. Pattison Outdoor has donated space on its digital out-of-home (DOOH) screens across the country to the Canadian Women’s Foundation’s (CWF’s) #GirlPowered campaign, which shares positive and empowering messages to help build girls’ confidence and self-esteem.

4. The Specialty Graphic Imaging Association (SGIA) has expanded its industry outreach efforts with six staff appointments, including five in newly created positions to handle community development, research support and communications.

5. Celebrations of Montreal’s 375^th anniversary are well underway with the recent launch of several new and ongoing events incorporating digital projections, banners and other types of graphics and signage. (Mar. 23 web feature)