5 things to know
Here’s your quick morning update on news in the sign industry:
1. ‘Text and Drive,’ a darkly satirical public service announcement (PSA) that recently ran as a digital out-of-home (DOOH) campaign in Toronto, has won a 2017 Obie Award from the Outdoor Advertising Association of America (OAAA).
2. Christian Duyckaerts has been inaugurated as the new president of the Federation of European Screen Printers Associations (FESPA), an increasingly global group of wide-format printing industry organizations.
3. Collisions Centre Network (CSN), a nationwide chain of automotive collision repair shops, has selected Charlottetown-based digital signage software developer ScreenScape Networks to support a new in-store media channel.
4. The Out-of-Home Marketing Association of Canada (OMAC) has collaborated with some of its counterparts around the world on Open3, a new book celebrating creativity in out-of-home (OOH) advertising.
5. The global digital signage market will experience a compound annual growth rate (CAGR) of more than 10 per cent in the education sector over the next four years, according to the latest forecast from Technavio, a technology research and advisory company.
