Tag Archives: sign makers

YVR Airport Station signage upgraded for tourists

Canada Line’s YVR Airport Station includes new wayfinding signage to help inform tourists who are unfamiliar with TransLink’s public transit system. According to a report from dailyhive.com, the improvements to the public system include bilingual signage informing the ability to ‘Tap to Pay’ by using Visa, Mastercard, and American Express. There are also new maps…

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Hellman’s promoting food campaigns on garbage trucks

The City of Peterborough is partnering up with Hellmann’s Canada to launch an out-of-home (OOH) campaign and turning half of the city’s waste collection vehicles into mobile advertisements.  On average, 58 per cent of the food produced in Canada ends up being thrown away. The trucks carry a creative message from Hellmann’s suggesting these trucks…

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