GroupM Singapore has announced a partnership with Montreal-headquartered Hivestack, a leading global programmatic digital out of home (DOOH) ad tech company. The deal will allow clients of GroupM agencies (Mindshare, MediaCom, Wavemaker, Essence and m/SIX) and their outcome media specialist, Xaxis to programmatically activate digital OOH inventory in Singapore.
Sign Media Canada recently spoke with Daniel Rosen, owner and vice-president of Sticky Media in Montreal, to learn more about the shop’s history, signmaking process, recent projects, and how the company has earned the reputation of a trend-setting visual communication provider in North America.
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