When Italian bistro Scaccia decided to set up shop at Toronto Union Station’s brand-new food court, the restaurant expressed its desire for an eye-catching point of purchase (POP) retail sign that would not only make heads turn, but would also support the unique vibe of Canada’s busiest transit hub.
Over the past decade, video walls have become an increasingly popular digital signage choice. This is because they are particularly effective at engaging people and delivering messages efficiently. They offer larger, higher resolution images than a single display, and they can be built to almost any configuration to fit a specific space or purpose.
In August 2017, Adidas Originals in Toronto’s trendy Queen Street West neighbourhood re-opened its doors following a significant renovation project. The location was the brand’s first ‘neighbourhood concept’ store to open in Canada—a boutique with a design containing distinct elements reminiscent of the area it is located in.
While neon illumination is still part of today’s sign industry, LEDs have largely replaced it, both for skeletal ‘script’ designs and inside channel letters. These so-called ‘faux’ neon applications have become increasingly popular because they better meet clients’ requirements in terms of energy consumption and safety.
Premium Outlet Collection EIA needed larger-than-life signage to capture consumers’ attention. PM Signs, with offices in Edmonton, Calgary and Saskatoon, was hired for the job, which entailed more than 300 signs in total.
After True North Sports and Entertainment acquired Winnipeg’s Burton Cummings Theatre, it commissioned a new marquee sign, both to modernize the venue and to pay homage to the history of what is affectionately referred to as ‘the Burt.’ The changeover meant a chance to benefit from modern materials, including lightweight acrylic and aluminum, and LED illumination.