Translucent large-format graphics were recently applied to the windows of city councillors’ offices at Toronto’s City Hall, facing Nathan Phillips Square. These were installed in time for public celebrations on July 10, 2012, that marked the beginning of a three-year countdown to hosting the 2015 Pan American (Pan Am) Games.

What do light-emitting diode-based (LED-based) electronic message centres (EMCs), unknown flying objects (UFOs) and the Loch Ness Monster have in common? All of them are notoriously difficult to photograph!

Once a modest office in Chinatown, Forward Signs has become an industry innovator. Specializing in signage, cladding, and wayfinding solutions, they deliver across the Greater Toronto Area (GTA). Owner Wilson Ho discusses industry shifts, technology’s impact, and future ambitions.

Amidst the global pandemic, out-of-home (OOH) advertising has been subject to a wide range of dynamic, culture-shifting changes that have directly impacted the way consumers think and act.

Digital signage is a rapidly growing medium, but securing and managing dynamic displays under an organization-wide information technology (IT) network still often comes across as a difficult challenge for many companies. This is a pity, as the technology behind digital signage is well-positioned to make management easier.

In August 2017, Adidas Originals in Toronto’s trendy Queen Street West neighbourhood re-opened its doors following a significant renovation project. The location was the brand’s first ‘neighbourhood concept’ store to open in Canada—a boutique with a design containing distinct elements reminiscent of the area it is located in.