Hotel embraces luxurious feel of signage

Eyecandy Signs created and installed the interior and exterior signage for the Muir Hotel in Halifax, N.S. Photos courtesy Eyecandy Signs

Eyecandy Signs created and installed the interior and exterior signage for the Muir Hotel in Halifax, N.S. Photos courtesy Eyecandy Signs

By Courtney Bachar

Situated in the centre of downtown Halifax in the new Queen’s Marque district, a dynamic new waterfront area filled with restaurants, art, shopping, and events, the Muir Hotel offers elevated hospitality and service inspired by the spirit, culture, and natural beauty of Nova Scotia. With unprecedented views and direct ocean access, bespoke interiors, an ultra-premium fitness and vitality centre, and an enviable location in the epicentre of the new culinary district, Muir is a gracious host and one-of-a-kind destination.

When the Muir Hotel was being built, Eyecandy Signs approached the developer of the project, Armour Group Ltd., to offer its services.

“We felt it would be an ideal partnership,” said Jenna Lawrence, director of sales and business development at Eyecandy Signs. “We understood the intention of the Muir Hotel to be a central hub, and icon of the Halifax waterfront, and we felt quite strongly that Eyecandy could provide the level of design, quality, and custom fabrication services needed to meet the extremely high standards of this project.”

The project was initially awarded to Eyecandy in February 2021, with final installation of exterior signage and interior wayfinding completed in late November 2021, ahead of their opening that December.

Interior wayfinding was extremely dynamic, making use of various substrates such as custom-painted aluminum, acrylic, brass, and dark oxidized bronze.

Interior wayfinding was extremely dynamic, making use of various substrates such as custom-painted aluminum, acrylic, brass, and dark oxidized bronze.

The project included full-scale interior wayfinding and illuminated exterior signage. Interior signage included custom fabricated suite signs, hallway directional, back-of-house signage, and signage for the spa area, wellness centre, pool, art gallery, parkade, and more.

“No detail was overlooked on the project, right down to the customer signage for boat mooring cleats on the waterfront side of the building,” said Lawrence.

The majority of the interior package was designed in-house at Eyecandy, with the exception of the suite entry signage, which was designed by Studio Munge.

“The hotel had a strongly established brand prior to our partnership, which was used as a jumping off point for our package and we worked directly and collaboratively with the client throughout the design phase,” Lawrence continued, noting the fabrication process for many elements of the project were labour intensive due to the custom finishing required throughout.

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