Sure to endure

The SureColor S30670 from Epson Canada is a 1.6-m (64-in.) wide solvent inkjet printer developed for the indoor and outdoor signage, vehicle graphics and fine art markets.

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Feed the Leopard

The M-Press Leopard wide-format inkjet printer from Agfa Graphics is designed to produce interior and exterior display graphics at a lower initial cost than the earlier M-Press Tiger.

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‘Magic mirror’ surprises Mississauga shoppers

Toronto-based ad agency DDB Canada recently configured a fitting room mirror in Mississauga, Ont., to display attractive firemen through a variation of ‘augmented reality’ technology. The out-of-home (OOH) advertising effort was part of the ‘Styled to Surprise’ campaign for Pennington’s, a women’s fashion retailer.

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UV-LEDs used in screenprinting for first time

Following three years of research and development (R&D), Empire Screen Printing has reportedly become the first company in the world to use ultraviolet (UV) light-emitting diode (LED) ink-curing technology in a screenprinting environment. The print provider, based in Onalaska, Wisc., worked in close co-operation with several industry partners, including ink manufacturer Nazdar, UV-LED curing system…

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Digital signs campaign for voter engagement

To encourage voting in the recent federal election, Toronto-based digital out-of-home (DOOH) signage operator Onestop Media Group launched Ballot Blitz, an online game featuring animated versions of the major party leaders. Building upon the success of a similar game that tied in with Toronto’s 2010 mayoral election, Ballot Blitz was promoted across Canada via Onestop’s…

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