The Flag Shop has installed an Electronics For Imaging (EFI) Vutek FabriVu 340i dye-sublimation printer.
The Vancouver-based soft-signage and textile printing company has 11 franchise locations countrywide and is using the versatility and quality of its new printer to expand product offerings from coast to coast.
The company’s recently installed 340i is the first printer in its class to offer in-line sublimation, which eliminates the need to transfer printed items to a separate calendar/heat press. The four-colour, 3378.2-mm (133-in.) wide printer also offers 2400 dots per inch (dpi) imaging.
Shortly after installation, the company printed pictured banners promoting Paul McCartney’s performance in Vancouver.
“We needed a replacement printer, but we also wanted a flatbed that would allow us to expand our opportunities,” said The Flag Shop’s president, Susan Braverman. “The EFI 340i will be fabulous for our existing ‘bread and butter’ product line and it opens up a whole new world of items that don’t yet exist in our marketplace.”