A Walmart supercentre in Toronto recently changed its main identification sign to read ‘MOMmart,’ both to celebrate Mother’s Day and to launch a fundraising campaign for Children’s Miracle Network Hospitals (CMNH).
A FastSigns International franchise in Kitchener, Ont., is using a new Spike laser measurement system from IkeGPS to help prepare quotes for local sign projects without needing a ladder or bucket truck.
There is usually more than one way to do something. In the sign industry, for example, print service providers (PSPs) have devised many different techniques for laminating display graphics, with an eye on preventing mishaps, saving production time and improving profitability.
One simple way to increase the probability that a channel letter sign will be effective for a commercial client is to make sure it ranks high on the legibility scale. It is important, however, to first understand the difference between legibility and readability.
All indications suggest the worldwide sign, display and wide-format printing market continues to grow. While there is plenty of optimism, however, sign and display professionals should pay attention to major changes in the industry, as new strategies will be needed for further success.
Toronto-based Kramer Design Associates (KDA) has designed an integrated branding, wayfinding and signage program for Edmonton’s Ice District, which will reportedly be Canada’s largest mixed-use sports and entertainment development.
After working closely with the Toronto Blue Jays baseball team on multiple corporate and retail branding initiatives over the years, Toronto-based design firm Shikatani Lacroix recently configured an array of static and digital signage for the new flagship Jays Shop on the first level of Toronto’s Eaton Centre.
MagX America, which manufactures flexible, magnetically receptive sheeting for the wide-format printing of changeable point-of-purchase (POP) displays, exhibits, wall graphics and signs, has promoted John C. Kanis to president and CEO.
Toronto-based Entro has developed a new identity for the revitalized Hamilton Farmers’ Market, applying the look and feel of traditional chalkboard signage to newly printed graphics, framed and installed outdoors. The market was originally founded in 1837 at the corner of York and James Streets. In 1980, it was relocated to 35 York Boulevard, adjacent to the Hamilton Public Library, and enclosed behind a contemporary façade.
Flush mounting is the most common installation method for illuminated channel letter signs, but there are also two other possibilities; the signs may be mounted to either a raceway or a wireway. It is important to understand the fundamental differences between these two methods.