PPDS has appointed AV professional, Valeriia Polovkova, as its new dedicated international project manager for tailored installations in hospitality, corporate, and retail. Polovkova joins PPDS with more than 10 years of AV industry experience, including specialist technical knowledge of Philips displays, further strengthening and extending PPDS’ acclaimed team of international key account managers (IKAM) to…
Broadsign, an out-of-home (OOH) marketing platform developer, announced a joint effort with multiple digital signage companies to provide an end-to-end in-store digital marketing platform for multi-brand retailers.
Retail is in the midst of a technological renaissance. New software and audiovisual technologies are offering retailers greater customer insights and more engaging marketing platforms while simultaneously providing guests with more personalized, streamlined shopping experiences.
Inmar Intelligence has announced the findings from a recent survey that explored how in-store signage influences shoppers’ purchasing decisions. The survey found that 69 per cent of shoppers who saw an in-store advertisement browsed for the featured product and 61 per cent of those respondents purchased it as well.
Between lockdowns, shifts in consumer habits, and disrupted supply chains, quick-service restaurants (QSRs) and other businesses have had to make dramatic adjustments as to how they operate—and digital signage technology has played a huge role in enabling positive change.
The key to successfully and safely delivering integrated brand experiences in the post-pandemic world lies in the skillful and strategic use of creativity and technology to connect, captivate, and convert.
On May 21, join Sign Media Canada’s legal and financial gurus from Wilson Vukelich LLP and Bank of Montreal (BMO) for the first segment of a three-part Q&A roundtable discussion series. Our experts will help navigate the various federal relief programs available to assist business owners amid the pandemic, as well as answer questions related to employment and financing during these unprecedented times.
Outfront Media Inc., has partnered with real estate investment trust company RioCan to create high-tech advertising installations in the reimagined Yonge Sheppard Centre (Toronto).
Toronto-based Eventscape recently engineered, fabricated and installed Coty’s Fume Scent Lounge, which blends digital and static signage, inside the Hudson Bay Company’s (HBC’s) department store at Yorkdale Shopping Centre.
Retail remains the largest end-user group for transparent digital signage, according to a new report from market research firm Technavio, which predicts the technology will experience a compound annual growth rate (CAGR) of 29 per cent from 2017 to 2021.
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