These days, headlines about the state of the out-of-home (OOH) industry are invariably promising, with the medium seeing a resurgence of attention from business leaders around the world. In 2018, the industry was worth $31 billion, and it experienced a growth of about 4.5 per cent in 2019.
Outfront Media Inc., has partnered with bicycle-taxi (BIXI) to offer advertisers 600 street-level advertising faces in urban neighborhoods throughout Montreal.
Pattison Outdoor Advertising and its digital advertising affiliate, Pattison Onestop were the official out-of-home (OOH) advertising partner for We Day Toronto.
Tower of Songs, MU’s 100th mural for musician Leonard Cohen is now permanently illuminated. The piece, completed by artists El Mac and Gene Pendon in 2017
