These days, headlines about the state of the out-of-home (OOH) industry are invariably promising, with the medium seeing a resurgence of attention from business leaders around the world. In 2018, the industry was worth $31 billion, and it experienced a growth of about 4.5 per cent in 2019.
Outfront Media Inc., has partnered with bicycle-taxi (BIXI) to offer advertisers 600 street-level advertising faces in urban neighborhoods throughout Montreal.
Pattison Outdoor Advertising and its digital advertising affiliate, Pattison Onestop were the official out-of-home (OOH) advertising partner for We Day Toronto.
