Browns Shoes (Browns) has installed its 25th iGotcha Media video wall at its Carrefour Laval location in Quebec. Browns is currently using iGotcha Media solutions in 21 locations including Quartier DIX30 in Brossard, Que., and Vaughan Mills in Vaughan, Ont. Most Browns’s locations feature a 51 x 51 mm (2 x 2 in.) video wall,…
A deeper understanding of the strategies, processes, and management procedures in the “mechanics” of an AV installation, whether it be digital signage or a more traditional presentation type solution, will greatly improve the quality of the installation and the journey getting there.
Digital signage hardware, software, and network service provider Stratacache has announced the decision to open its new regional headquarters in Singapore for leading Asia-Pacific operations across its marketing technology companies, including Scala.
With all the many brands and different messages bombarding one’s life, it is not surprising that people have learnt to tune out from the majority of them. However, one marketing medium that remains hard to ignore is channel letters (also known as built-up letters). This illuminated signage, used to display a brand name or logo on the side of a building, in a shopping mall, or at a trade show, continues to help companies stand out from the crowd and attract customers.
When Cornwall, Ont., decided to incorporate a city-wide visual walking tour, complete with informative and descriptive signage along its waterfront trail, project planners needed to ensure the material selected for the panels would allow for a permanent graffiti-resistant installation that would not chip, fade, or rust with time.