PATTISON Outdoor has been awarded the exclusive advertising rights for TransLink, Metro Vancouver’s regional transit authority, beginning August 1, 2025. The deal adds British Columbia’s largest transit network to PATTISON’s existing national portfolio, which includes the Toronto Transit Commission, Metrolinx, and the Réseau Express Métropolitain.

The agreement gives PATTISON control of ad placements across TransLink’s fleet and facilities, including buses, trolley buses, SkyTrain, SeaBus, and the West Coast Express. With nearly three million people in Metro Vancouver, the contract is expected to offer wide coverage across multiple municipalities.

“This partnership will bring significant opportunities for growth and impact across the entire region. We are incredibly proud of this milestone,” said Jeff Richards, Vice President and General Manager, Pacific Region at PATTISON Outdoor.

TransLink’s transit system ranks third in ridership among major public transit networks in Canada and the U.S., while the SkyTrain ranks fourth in rapid transit ridership across North America. The deal also extends advertising access to high-traffic transit stations throughout the region.

This latest move follows recent additions to PATTISON’s B.C. portfolio, including BC Place and Vancouver International Airport (YVR).