New role adds marketing for digital signage media player channel manager

NicolasMeyerSpinetiX, which manufactures media players in Switzerland for digital signage networks, has promoted Nicolas Meyer from channel sales manager to the newly created position of vice-president (VP) of marketing and channel management.

Meyer, whose new role represents an effort to streamline the organization’s leadership, joined SpinetiX in 2014 after earning a master’s degree in international management in Montreal and holding several marketing and channel management positions with Bombardier Recreational Products.

“Since his arrival, Nicolas has contributed significantly through the introduction of a completely new channel strategy,” says Francesco Ziliani, CEO of SpinetiX. “He has the experience and track record to lead our activities and ultimately make us a more customer-centric organization.”

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