Ink marketer adds sales responsibilities
Ink and coating manufacturer Inx Digital has promoted Susie Mendelssohn from international marketing manager to North American sales manager, with additional responsibilities assigned to her role.
Mendelssohn joined the company 14 years ago as international customer service manager. In her new position, she will direct efforts to expand the company’s channel distributor program in the sign and graphics market. This will involve working with traditional distributors who want to transition to digital printing, as well as managing direct sales for larger customers.
“We have built a very good reputation, but for our company to grow, we need to find new channels within printing and on the industrial side of the business,” she says. “This is a tremendous opportunity and I’m looking forward to the challenge.”
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