Toronto’s city council is considering a proposed amendment to its ‘street furniture’ contract with Montreal-based Astral Media that would allow digital signs to be installed on up to 400 Toronto Transit Commission (TTC) bus shelters.

Replacing Astral’s existing ‘static’ transit shelter posters, the new signs would switch between still images every 10 seconds—or less frequently—and maintain current illumination levels. A report by Stephen Buckley, Toronto’s general manager (GM) of transportation services, suggests the signs would feature “no special effects, such as action, motion, blinking, fading, dissolving, intermittent or flashing light or the illusion of such effects.”

Toronto is currently in year six of the 20-year co-ordinated street furniture program with Astral. The city’s public works and infrastructure committee reviewed the new report on April 10 and the matter is scheduled for further discussion by city council in early May.