Ad-based digital signage networks need to be set up to win
December 21, 2012
Funding digital signage networks through out-of-home (OOH) advertising has proven a viable business model, but only when those networks are properly designed for this purpose, according to a recent industry webinar. Lyle Bunn, a digital signage industry analyst based in Brighton, Ont., hosted the webinar on December 12, 2012, and was joined by two speakers:… Continue reading...