Passersby drink in ‘stunt board’ for Ontario wines
July 9, 2012
An actual glass of wine was recently placed within a downtown Toronto transit shelter ad on behalf of the Wine Council of Ontario, illustrating the poster’s printed slogan, “So close you can taste it.” The out-of-home (OOH) ad installation involved placing the glass on a small table behind a polymethyl methacrylate window. It was part… Continue reading...