Billboard or mural? Hybrid sign goes up in Montreal
October 9, 2012
Pattison Outdoor Advertising has unveiled a new mixed-format out-of-home (OOH) mural, which combines a wall graphic with a traditional static billboard, near the Montreal intersection of De la Montagne Street and De Maisonneuve Boulevard. The sign overlooks a parking lot in the centre of the city’s business district, near a busy mix of hotels, department… Continue reading...