Innovations

Digital signage to benefit from ‘Internet of things’

January 8, 2014

With the vast and rapidly evolving ‘Internet of things,’ whereby billions of devices are connected and communicating with each other 24-7, largely without human intervention, studies suggest the business opportunities for the digital signage industry have never been better.

Jean Coutu display lets subway passengers shop

January 6, 2014

Over the holiday season, pharmaceuticals retailer Jean Coutu Group rolled out an ‘e-store’ window display at Longueuil-Université de Sherbrooke station in the Société de Transport de Montréal (STM) network. The window allowed transit commuters to make online holiday gift...

New digital billboards come to Montreal’s core

January 3, 2014

National out-of-home (OOH) advertising firm Pattison Outdoor recently unveiled four new 3 x 6-m (10 x 20-ft) dynamic billboards in Montreal, establishing what the company calls the only large-format digital network in the city’s downtown core.

Consumers embrace mobile-enabled OOH ads

December 19, 2013

New research by the Out-of-Home Marketing Association of Canada (OMAC) shows consumers are increasingly interested in using mobile devices—particularly their own smart phones—to participate in interactive out-of-home (OOH) advertising.

Ottawa sees first station dominations

December 17, 2013

As part of a new 10-year agreement with the Ottawa-Carleton Regional Transit Commission (OC Transpo), Pattison Outdoor Advertising recently unveiled Ottawa’s first ‘station domination’ campaigns, covering two Transitway stations with wide-format graphics.

Retail digital signage gets ‘shelved’

December 12, 2013

Even while large-screen digital signage becomes ever more prevalent in retail environments, new opportunities are emerging for smaller-format screens along store shelves, where many shoppers actually make their buying decisions.

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Innovations

‘Super train’ wrap brings Bahamas sunshine to Canadian winter

Digital signage to benefit from ‘Internet of things’

Jean Coutu display lets subway passengers shop

New digital billboards come to Montreal’s core

Consumers embrace mobile-enabled OOH ads

Ottawa sees first station dominations

Retail digital signage gets ‘shelved’

2022 Mimaki JV300-160 Plus

Popular Articles

Read the Latest Issue

Innovations

‘Super train’ wrap brings Bahamas sunshine to Canadian winter

Digital signage to benefit from ‘Internet of things’

Jean Coutu display lets subway passengers shop

New digital billboards come to Montreal’s core

Consumers embrace mobile-enabled OOH ads

Ottawa sees first station dominations

Retail digital signage gets ‘shelved’

2022 Mimaki JV300-160 Plus

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