DOOH advertising

OMAC seeks ‘likes’ for world’s best OOH

April 9, 2012

The Out-of-Home Marketing Association of Canada (OMAC) is inviting the sign industry to vote for the best out-of-home (OOH) ads, choosing from a collection of award-winning contenders from around the world. OMAC is displaying the collection through its Facebook page, with albums of various recent OOH ads grouped by category. Visitors can select the ads… Continue reading...

Digital golf cart network hits Canada’s greens

March 26, 2012

Toronto-based Abcon Media has partnered with 2aTee Golf Media in the U.S. to launch a digital out-of-home (DOOH) advertising network this month at golf courses across Canada. The new network encompasses more than 3,500 Global Positioning System (GPS) screens...

Canadian projects among DSE finalists

February 27, 2012

The Digital Signage Expo (DSE) recently announced the finalists for its 2012 Apex and Content Awards, including a broad variety of projects developed by Canadian companies. The Apex Awards recognize innovative digital signage installations as deployed at end users’...

Digital signage hits the slopes

February 27, 2012

Charlottetown-based ScreenScape Networks has partnered with Aspen Skiing to develop a new place-based digital signage network for the Aspen/Snowmass resort in Colorado, using a software-as-a-service (SaaS) platform.

A new DAWN for Pearson Airport

February 20, 2012

In November 2011, the Greater Toronto Airports Authority (GTAA) announced the deployment of the Digital Advertising and Wayfinding Network (DAWN) at Toronto’s Pearson International Airport, which it manages.

Vancouver video wall is a Monster

January 23, 2012

Lamar Transit Advertising and Monster Media Canada have launched a video wall in Vancouver City Station, which they say is the first large interactive liquid crystal display (LCD) array to be installed within a Canadian public transportation system.

Convergence in the DOOH market

January 21, 2012

For some time, digital out-of-home (DOOH) was considered a discrete, narrow niche business, far removed from other forms of advertising. That assumption is now changing dramatically, with DOOH increasingly becoming part of cross-media marketing campaigns.

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DOOH advertising

OMAC seeks ‘likes’ for world’s best OOH

Digital golf cart network hits Canada’s greens

Canadian projects among DSE finalists

Digital signage hits the slopes

A new DAWN for Pearson Airport

Vancouver video wall is a Monster

Convergence in the DOOH market

Roland VG540

Popular Articles

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DOOH advertising

OMAC seeks ‘likes’ for world’s best OOH

Digital golf cart network hits Canada’s greens

Canadian projects among DSE finalists

Digital signage hits the slopes

A new DAWN for Pearson Airport

Vancouver video wall is a Monster

Convergence in the DOOH market

Roland VG540

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