Avery Dennison Corporation has promoted Bethany Nock to general manager, Graphics Solutions North America. She succeeds Abby Monnot, who has moved to a new role within Avery Dennison Materials Group North America as vice president of marketing for the Labels and Packaging Materials division.

In her new position, Nock will assume full profit and loss responsibility for the Graphics North America business. Driving top- and bottom-line growth, her mandate includes driving operational excellence, innovation, and customer-centric solutions; accelerating growth; expanding business; and strengthening customer partnerships, particularly within the automotive and architecture segments. She will also facilitate sustainable solutions and digitization.

Ryan Yost, president, Materials Group North America, welcomed Nock to the company’s North American leadership team, saying, “She brings deep industry experience, a history of impactful innovations, and a long track record of success. Her leadership will be appreciated by both our internal team and our customers.”

Nock joined Avery Dennison in 2021 as product manager for Rigid Films within the Label and Graphics Materials segment. She transitioned to Graphics Solutions North America in 2022 and most recently served as marketing director, Graphics North America. In that role, she led the team in meeting financial targets and introduced several market-focused product initiatives.

Nock previously held marketing and product management roles at Henkel Consumer Adhesives, where she managed product launches for Duck Brand duct tape. She also led marketing strategy and product management at Invacare Corporation and Gebauer Company.