Digital signage shapes up for Steve Nash Fitness
July 24, 2017
Steve Nash Fitness World and Sports Club (SNFW), reportedly British Columbia’s largest local gym chain with more than 20 locations, has entered a partnership with Zoom Active Lifestyle Marketing to outfit its facilities with a digital signage network.
The new agreement establishes Zoom as the exclusive third-party representative for all advertising, entertainment and fitness content that appears in the SNFW clubs. The network will broadcast music videos, TV advertising and venue-specific content through overhead displays and central sound systems.
“As our members’ lives get busy, our in-club digital channel is where they will look for information, education, events and schedules,” says Chris Smith, president of SNFW.