5 things to know
Here’s your quick morning update on news in the sign industry:
1. Oilers Entertainment Group has named Pattison Outdoor the exclusive digital out-of-home (DOOH) advertising sales agent for Edmonton’s new Ice District, with content set to premiere this month.
2. CIBC has wrapped and installed Canada’s first mountaintop ‘ski-thru’ automated teller machine (ATM) at Whistler Blackcomb, as part of a new five-year partnership with the resort in Whistler, B.C.
3. The global digital signage market will be valued at nearly $30 billion U.S. by 2024, according to a new study by Grand View Research, thanks to larger screen sizes and growing demand from retail, health care and other sectors.
4. Eminent Custom Graphics, based in Barrie, Ont., has used Avery Dennison films and overlaminates to upgrade Toronto-based Steam Whistle Brewing’s fleet from paint jobs to graphic wraps.
5. A specially equipped street-level digital out-of-home (DOOH) ad in Sweden for a local pharmacy chain was designed to ‘shame’ smokers by appearing to cough at them as they passed by it.
