Here’s your quick morning update on news in the sign industry:

1. This year, the Digital Trends Showcase (DTS)—which uses real-world branded content to demonstrate new opportunities in digital out-of-home (DOOH) advertising—will for the first time be held in Niagara Falls, Ont.

2. ISA’s latest quarterly report shows all of its four defined sectors of the sign industry—i.e. large-format printed graphics, electric signs, dynamic digital signage and architectural signs—are growing above historical trends.

3. Wayfinding signs and graphics can transform a built environment by taking an architectural approach to developing a comprehensive system.

4. The market for fabric printing is getting talked about a lot in the sign industry because the growth of digitally printed textiles continues to outpace overall graphics growth.

5. The Canadian Out-of-Home Measurement Bureau (COMB) has audited data used by its out-of-home (OOH) company members in major markets across the country and found 99 per cent of their values match approved figures.