5 things to know
Here’s your quick morning update on news in the sign industry:
1. Sign Media Canada invites companies across the country to enter its milestone 10th annual National Sign Competition, which recognizes the greatest achievements in Canadian sign design and construction.
2. Last month, Out-of-Home Marketing Association of Canada (OMAC) member companies donated space in multiple OOH ad formats to the Toronto Zoo’s campaign asking the public name its new panda cubs. (link to Mar. 1 daily news item)
3. In Victoria, a recently renovated DoubleTree by Hilton hotel has integrated video walls with ultra-high-definition ‘4K’ content to help better showcase its distinctive features for arriving guests.
4. On Feb. 15, a special Family Day event at Toronto’s Evergreen Brick Works achieved a new Guinness World Records title for the largest cookie mosaic, with more than 13,000 shortbread cookies forming a giant map of the world.
5. While wide-format digital printing on vinyl revolutionized the sign industry, digital printing on fabrics is having an even more significant impact today, as the vast, diversified textile industry represents a larger opportunity for inkjet technologies to address.
