Here’s your quick morning update on news in the sign industry:

1. Toronto-based software provider L Squared has begun upgrading The UPS Store Canada’s customer-facing digital signage network, with the goal of completing the nationwide project—encompassing more than 360 locations—before the end of this year.

2. The 2016 NASCAR season kicked off last month—and with it, new race car wraps have been printed on Roland DGA machines for Richard Childress Racing (RCR).

3. CBC recently used Astral Out of Home’s digital posters in Toronto Transit Commission (TTC) shelters to introduce the TV series Jekyll and Hyde to viewers in an interactive way.

4. The Sign Association of Canada (SAC) has renamed its annual CONSAC trade show as ‘Sign Expo Canada’ and is now holding a contest for members to design a new logo for the event.

5. Best practices learned from past digital signage deployments can help sign shops achieve their goal of satisfying the client and earning continuous revenues from successful projects.