{"id":33561,"date":"2017-08-31T09:15:58","date_gmt":"2017-08-31T13:15:58","guid":{"rendered":"https:\/\/www.signmedia.ca\/?p=33561"},"modified":"2017-08-31T09:15:58","modified_gmt":"2017-08-31T13:15:58","slug":"canadian-technology-powers-video-walls-around-the-world","status":"publish","type":"post","link":"https:\/\/www.signmedia.ca\/canadian-technology-powers-video-walls-around-the-world\/","title":{"rendered":"Canadian technology powers video walls around the world"},"content":{"rendered":"<p><a href=\"https:\/\/www.signmedia.ca\/wp-content\/uploads\/2017\/08\/softiel-copy.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-33563\" src=\"https:\/\/www.signmedia.ca\/wp-content\/uploads\/2017\/08\/softiel-copy.jpg\" alt=\"\" width=\"400\" height=\"267\" \/><\/a><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/206287030\" width=\"400\" height=\"267\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<p>Montreal-based experiential design studio Float4\u2019s RealMotion interactive digital signage platform is being used to power a number of high-profile video wall projects, both on land and at sea.<\/p>\n<p>At the Sofitel Paris Baltimore Hotel near the Eiffel Tower, for example, a video wall (pictured, top, and see video #1) uses artwork to attract guests\u2019 attention, then responds to movements and touches with a \u2018selfie station\u2019 photo booth and a \u2018virtual concierge\u2019 that allows them to explore Paris and plan their path throughout the city, which can then be downloaded to their smartphone.<\/p>\n<p>\u201cOur technical and creative thinkers worked as a tem to create an intuitive tool that complements the esthetics of a 19<sup>th<\/sup>-century space,\u201d says Sevan Dalkian, Float4\u2019s chief technology officer (CTO) for RealMotion.<\/p>\n<p>The platform also supports light-emitting diode (LED) content mapping for Liberty Lights Center in Cincinnati, Ohio, where three digital canvases are integrated into the physical architecture of a retail space: The Forge, a large-scale LED display within the central Foundry building, which enlivens a gathering space for visitors; The Beacon, an LED-clad interpretation of a factory stack on the Foundry\u2019s rooftop (pictured, middle); and The Rosette, a programmable circular display that morphs religious symbols to evoke a stained glass window (see video below).<\/p>\n<p><center><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/156758943\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/center><\/p>\n<p>\u201cContent is co-ordinated across irregularly shaped surfaces,\u201d Dalkian says. \u201cThe variability of the visuals is driven by cyclical changes, allowing for continuously evolving dynamic content.\u201d<\/p>\n<p>And at sea, RealMotion manages content for a 2.4 x 6-m (8 x 20-ft) interactive video wall for Royal Caribbean International\u2019s Ovation of the Seas cruise ship. The wall (see video below), comprising eight asymmetrically staggered liquid crystal displays (LCDs), reacts to people passing by and can be controlled by gestures, allowing passengers to \u2018paint\u2019 with wide sweeps or short, sharp motions.<\/p>\n<p><center><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/193720966\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/center><\/p>\n<p>\u201cAn infrared (IR) camera tracks movements, which are translated into visual effects,\u201d says Dalkian. \u201cThere are nine themes, so individuals will encounter an entirely different interactive experience each time they pass.\u201d<\/p>\n<p>The technology has also been deployed at Winnipeg\u2019s Mere Hotel, eBay\u2019s headquarters (HQ) in San Jose, Calif., and the Seneca Buffalo Creek Casino in Buffalo, N.Y.<\/p>\n<p>\u201cWe developed the platform as an extension of the content design and consulting services we already offered our clients,\u201d says Alexandre Simionescu, co-founder of Float4, \u201cand it is now being installed as their sites around the world.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Montreal-based experiential design studio Float4\u2019s RealMotion interactive digital signage platform is being used to power a number of high-profile video wall projects, both on land and at sea.<\/p>\n","protected":false},"author":1,"featured_media":33573,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,4,63,16,26],"tags":[2144,201,3070,1300],"class_list":["post-33561","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features","category-digital-signage","category-case-studies","category-interactive-displays","category-video-walls","tag-float4","tag-quebec","tag-realmotion","tag-royal-caribbean-international","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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