{"id":27216,"date":"2016-05-27T08:18:40","date_gmt":"2016-05-27T12:18:40","guid":{"rendered":"http:\/\/www.signmedia.ca\/?p=27216"},"modified":"2016-05-27T08:18:40","modified_gmt":"2016-05-27T12:18:40","slug":"tsn-graphics-take-over-ttcs-busiest-subway-station","status":"publish","type":"post","link":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/","title":{"rendered":"TSN graphics take over TTC\u2019s busiest subway station"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-27217\" src=\"http:\/\/www.signmedia.ca\/wp-content\/uploads\/2016\/05\/Subway_TSN_005-500x333.jpg\" alt=\"Subway_TSN_005\" width=\"323\" height=\"215\" \/>The Sports Network (TSN) is currently dominating the Toronto Transit Commission\u2019s (TTC\u2019s) Yonge-Bloor subway station with an out-of-home (OOH) advertising campaign highlighting the cable channel\u2019s current and upcoming championship games.<\/p>\n<p>Installed by a 20-member crew over two days in early May, the \u2018Champions Live Here\u2019 campaign spans 70 station posters, 25 backlit posters, 51 unique wall graphics, 12 turnstile wraps, six murals, six horizontal stairwell posters, six liquid crystal displays (LCDs) and two fare booth wraps. The campaign has focused on the International Ice Hockey Federation\u2019s (IIHF\u2019s) 2016 World Hockey Championship, which ran until May 22, and the Union of European Football Associations\u2019 (UEFA\u2019s) 2016 Euro Championship, which will begin on June 10.<\/p>\n<p>\u201cAs part of TSN\u2019s larger marketing strategy, the subway domination features high-impact visuals on a grand scale and targets hundreds of thousands of passengers at Canada\u2019s busiest subway station,\u201d says Jon Arklay, senior vice-president (SVP) of Bell Media Agency, which represents TSN and other Bell Media-owned properties.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-27219\" src=\"http:\/\/www.signmedia.ca\/wp-content\/uploads\/2016\/05\/Subway_TSN_011-500x333.jpg\" alt=\"Subway_TSN_011\" width=\"323\" height=\"215\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-27218\" src=\"http:\/\/www.signmedia.ca\/wp-content\/uploads\/2016\/05\/Subway_TSN_001-500x333.jpg\" alt=\"Subway_TSN_001\" width=\"323\" height=\"215\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Sports Network (TSN) is currently dominating the Toronto Transit Commission\u2019s (TTC\u2019s) Yonge-Bloor subway station with an out-of-home (OOH) advertising campaign highlighting the cable channel\u2019s current and upcoming championship games.<\/p>\n","protected":false},"author":1,"featured_media":27217,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,12,37,81,14,18,36,38],"tags":[875,1367,304],"class_list":["post-27216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-out-of-home-ooh-advertising","category-wide-format-printed-graphics","category-floor-graphics","category-posters","category-installations","category-transit-ads","category-wall-graphics","tag-bell-media","tag-tsn","tag-ttc","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TSN graphics take over TTC\u2019s busiest subway station - Sign Media Canada<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TSN graphics take over TTC\u2019s busiest subway station - Sign Media Canada\" \/>\n<meta property=\"og:description\" content=\"The Sports Network (TSN) is currently dominating the Toronto Transit Commission\u2019s (TTC\u2019s) Yonge-Bloor subway station with an out-of-home (OOH) advertising campaign highlighting the cable channel\u2019s current and upcoming championship games.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/\" \/>\n<meta property=\"og:site_name\" content=\"Sign Media Canada\" \/>\n<meta property=\"article:published_time\" content=\"2016-05-27T12:18:40+00:00\" \/>\n<meta name=\"author\" content=\"all\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"all\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/\"},\"author\":{\"name\":\"all\",\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/#\\\/schema\\\/person\\\/0eaf6c32fa84e6d6fba2a612b174fb0f\"},\"headline\":\"TSN graphics take over TTC\u2019s busiest subway station\",\"datePublished\":\"2016-05-27T12:18:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/\"},\"wordCount\":169,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"keywords\":[\"Bell Media\",\"TSN\",\"TTC\"],\"articleSection\":[\"News\",\"Out-of-Home (OOH) Advertising\",\"Wide-format Printed Graphics\",\"Floor graphics\",\"Posters\",\"Sign Installations\",\"Transit ads\",\"Wall graphics\"],\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/\",\"url\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/\",\"name\":\"TSN graphics take over TTC\u2019s busiest subway station - Sign Media Canada\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2016-05-27T12:18:40+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/#\\\/schema\\\/person\\\/0eaf6c32fa84e6d6fba2a612b174fb0f\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/tsn-graphics-take-over-ttcs-busiest-subway-station\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.signmedia.ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"TSN graphics take over TTC\u2019s busiest subway station\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/#website\",\"url\":\"https:\\\/\\\/www.signmedia.ca\\\/\",\"name\":\"Sign Media Canada\",\"description\":\"Where Image and Innovation Converge\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.signmedia.ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-CA\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.signmedia.ca\\\/#\\\/schema\\\/person\\\/0eaf6c32fa84e6d6fba2a612b174fb0f\",\"name\":\"all\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/609a071f3abbd05989f45642c45cb0f684dde38191e6120f45ac3267a21faccd?s=96&d=blank&r=pg\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/609a071f3abbd05989f45642c45cb0f684dde38191e6120f45ac3267a21faccd?s=96&d=blank&r=pg\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/609a071f3abbd05989f45642c45cb0f684dde38191e6120f45ac3267a21faccd?s=96&d=blank&r=pg\",\"caption\":\"all\"},\"url\":\"https:\\\/\\\/www.signmedia.ca\\\/author\\\/all\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"TSN graphics take over TTC\u2019s busiest subway station - Sign Media Canada","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/","og_locale":"en_US","og_type":"article","og_title":"TSN graphics take over TTC\u2019s busiest subway station - Sign Media Canada","og_description":"The Sports Network (TSN) is currently dominating the Toronto Transit Commission\u2019s (TTC\u2019s) Yonge-Bloor subway station with an out-of-home (OOH) advertising campaign highlighting the cable channel\u2019s current and upcoming championship games.","og_url":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/","og_site_name":"Sign Media Canada","article_published_time":"2016-05-27T12:18:40+00:00","author":"all","twitter_card":"summary_large_image","twitter_misc":{"Written by":"all","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/#article","isPartOf":{"@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/"},"author":{"name":"all","@id":"https:\/\/www.signmedia.ca\/#\/schema\/person\/0eaf6c32fa84e6d6fba2a612b174fb0f"},"headline":"TSN graphics take over TTC\u2019s busiest subway station","datePublished":"2016-05-27T12:18:40+00:00","mainEntityOfPage":{"@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/"},"wordCount":169,"commentCount":0,"image":{"@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/#primaryimage"},"thumbnailUrl":"","keywords":["Bell Media","TSN","TTC"],"articleSection":["News","Out-of-Home (OOH) Advertising","Wide-format Printed Graphics","Floor graphics","Posters","Sign Installations","Transit ads","Wall graphics"],"inLanguage":"en-CA","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/","url":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/","name":"TSN graphics take over TTC\u2019s busiest subway station - Sign Media Canada","isPartOf":{"@id":"https:\/\/www.signmedia.ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/#primaryimage"},"image":{"@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/#primaryimage"},"thumbnailUrl":"","datePublished":"2016-05-27T12:18:40+00:00","author":{"@id":"https:\/\/www.signmedia.ca\/#\/schema\/person\/0eaf6c32fa84e6d6fba2a612b174fb0f"},"breadcrumb":{"@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/"]}]},{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/www.signmedia.ca\/tsn-graphics-take-over-ttcs-busiest-subway-station\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.signmedia.ca\/"},{"@type":"ListItem","position":2,"name":"TSN graphics take over TTC\u2019s busiest subway station"}]},{"@type":"WebSite","@id":"https:\/\/www.signmedia.ca\/#website","url":"https:\/\/www.signmedia.ca\/","name":"Sign Media Canada","description":"Where Image and Innovation Converge","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.signmedia.ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-CA"},{"@type":"Person","@id":"https:\/\/www.signmedia.ca\/#\/schema\/person\/0eaf6c32fa84e6d6fba2a612b174fb0f","name":"all","image":{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/secure.gravatar.com\/avatar\/609a071f3abbd05989f45642c45cb0f684dde38191e6120f45ac3267a21faccd?s=96&d=blank&r=pg","url":"https:\/\/secure.gravatar.com\/avatar\/609a071f3abbd05989f45642c45cb0f684dde38191e6120f45ac3267a21faccd?s=96&d=blank&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/609a071f3abbd05989f45642c45cb0f684dde38191e6120f45ac3267a21faccd?s=96&d=blank&r=pg","caption":"all"},"url":"https:\/\/www.signmedia.ca\/author\/all\/"}]}},"views":3447,"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.signmedia.ca\/wp-json-v2\/wp\/v2\/posts\/27216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.signmedia.ca\/wp-json-v2\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.signmedia.ca\/wp-json-v2\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.signmedia.ca\/wp-json-v2\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.signmedia.ca\/wp-json-v2\/wp\/v2\/comments?post=27216"}],"version-history":[{"count":0,"href":"https:\/\/www.signmedia.ca\/wp-json-v2\/wp\/v2\/posts\/27216\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.signmedia.ca\/wp-json-v2\/wp\/v2\/media?parent=27216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.signmedia.ca\/wp-json-v2\/wp\/v2\/categories?post=27216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.signmedia.ca\/wp-json-v2\/wp\/v2\/tags?post=27216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}