{"id":21120,"date":"2015-02-04T09:01:34","date_gmt":"2015-02-04T14:01:34","guid":{"rendered":"http:\/\/www.signmedia.ca\/?p=21120"},"modified":"2015-02-04T09:01:34","modified_gmt":"2015-02-04T14:01:34","slug":"seven-tips-to-help-sign-customers-make-the-most-of-their-events","status":"publish","type":"post","link":"https:\/\/www.signmedia.ca\/seven-tips-to-help-sign-customers-make-the-most-of-their-events\/","title":{"rendered":"Seven tips to help sign customers make the most of their events"},"content":{"rendered":"<p><a href=\"http:\/\/www.signmedia.ca\/wp-content\/uploads\/2015\/01\/conference.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-21121 \" src=\"http:\/\/www.signmedia.ca\/wp-content\/uploads\/2015\/01\/conference-500x333.jpg\" alt=\"FASTSIGNS Q12015 Event Graphic\" width=\"305\" height=\"203\" \/><\/a>As businesses and other organizations plan regional meetings, national conventions, fundraising galas and other large-scale events for the year ahead, there is an important opportunity for sign shops to ensure they present a consistent visual experience.<\/p>\n<p>\u201cThe average adult\u2019s attention span is shrinking, making well-planned event graphics more crucial,\u201d says Drue Townsend, senior vice-president (SVP) of marketing for sign shop franchisor FastSigns International. \u201cDistinct, attention-getting signs and graphics create a seamless brand experience, which helps attendees learn about the event and stay engaged.\u201d<\/p>\n<p>From banners to d\u00e9cor, wide-format printed graphics can visually transform a venue and make a distinct impact at different stages. With that in mind, FastSigns offers the following seven tips to help make the most of customers\u2019 corporate events:<\/p>\n<ol>\n<li>Suggest promoting the event ahead of time with banner stands and other wide-format printed graphics.<\/li>\n<li>Print wall murals, colourful table throws and fabric backdrops for use on the day(s) of the event.<\/li>\n<li>If the event involves an auditorium, wrap the podium and customize further graphics for the stage (example pictured).<\/li>\n<li>Use or add digital signage in strategic locations to promote the different activities that are part of the event (<em>e.g.<\/em> meeting schedules).<\/li>\n<li>Produce and install temporary directional wayfinding signs to help event attendees get where they need to go.<\/li>\n<li>Print on removable substrates for wall, window and floor graphics, so the customer can display messages in more places.<\/li>\n<li>Suggest thanking sponsors and attendees as they exit the event with A-frame signs and bow flags.<\/li>\n<\/ol>\n<p><em>With files from FastSigns International. For more information, visit <a title=\"www.fastsigns.com\" href=\"http:\/\/www.fastsigns.com\" target=\"_blank\" rel=\"noopener\">www.fastsigns.com<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As businesses and other organizations plan regional meetings, national conventions, fundraising galas and other large-scale events for the year ahead, there is an important opportunity for sign shops to ensure they present a consistent visual experience.<\/p>\n","protected":false},"author":1,"featured_media":21121,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,22,64,92],"tags":[607,608],"class_list":["post-21120","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features","category-exhibits-and-displays","category-challenges","category-special-events","tag-events","tag-fastsigns","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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