Submitter: Victoria Lobatch, Toronto
Client: City of Toronto
Materials/Methods: In preparation for the Pan Am Games, the city undertook a comprehensive marketing and engagement campaign. Part of this initiative was the wrapping of the Thomas Rennie Ferry and the Jack Layton Terminal. Holman worked with the city to design, print and install the graphic treatments. The ferry was wrapped with vinyl panels, corrugated plastic and polystyrene (PS) posters, mesh banners and translucent backlit graphics for existing lightboxes inside.