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Sign Media Online Newsletter
Breaking News

'Magic mirror’surprises Mississauga shoppers

Feature Story

Photo courtesy DDB Canada

Toronto-based ad agency DDB Canada recently configured a fitting room mirror in Mississauga, Ont., to display attractive firemen through a variation of 'augmented reality’technology. The out-of-home (OOH) advertising effort was part of the 'Styled to Surprise’campaign for Pennington's, a women's fashion retailer.

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Inside this issue...

Fiat 500 named wrapping car of the year

As 2011 comes to a close, the Fiat 500 has already been named 'car of the year’for vehicle graphics installations in 2012.


Eventscape honoured for fabric graphics

Toronto-based Eventscape has won an Outstanding Achievement Award from the Industrial Fabrics Association International (IFAI) for building the fabric-based Discovery Place project.


LED developer names new COO

Frank Tillner has been appointed chief operating officer (COO) of Osram Opto Semiconductors, succeeding Elke Eckstein and taking over responsibility for the company's light-emitting diode (LED) and chip production plants.


Digital signage goes 3-D, without glasses

Montreal-based software developer X2O Media has partnered with autostereoscopic visual display designer Exceptional 3D to develop an integrated content management system (CMS) for glasses-free three-dimensional (3-D) digital signage.


Upcoming Events

January 24, 2012
Digital Signage Masters Series
Bunn Co.
Scotiabank Theatre, Toronto, Ont.
Visit www.lylebunn.com/events.aspx

January 31-February 2, 2012
Sign and Graphic Imaging Middle East
Dubai World Trade Centre, Dubai, U.A.E.
Visit www.signmiddleeast.com

February 7, 2012
OMAC 101 Course (English Only)
Out-of-Home Marketing Association of Canada (OMAC)
Toronto, Ont.
Visit www.omaccanada.ca

February 9, 2012
OMAC 101 Course (French Only)
Out-of-Home Marketing Association of Canada (OMAC)
Montreal, Que.
Visit www.omaccanada.ca

February 20-23, 2012
Sign China
UBM Trust
China Import & Export Fair Pazhou Complex, Guangzhou, China
Visit www.signchina-gz.com

For all events click here

Sign Media Canada Digital Edition November 2011 Issue

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