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Sign Media Online Newsletter
Breaking News

'Magic mirror’surprises Mississauga shoppers

Feature Story

Photo courtesy DDB Canada

Toronto-based ad agency DDB Canada recently configured a fitting room mirror in Mississauga, Ont., to display attractive firemen through a variation of 'augmented reality’technology. The out-of-home (OOH) advertising effort was part of the 'Styled to Surprise’campaign for Pennington's, a women's fashion retailer.

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Inside this issue...


Fiat 500 named wrapping car of the year

As 2011 comes to a close, the Fiat 500 has already been named 'car of the year’for vehicle graphics installations in 2012.

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Eventscape honoured for fabric graphics

Toronto-based Eventscape has won an Outstanding Achievement Award from the Industrial Fabrics Association International (IFAI) for building the fabric-based Discovery Place project.

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LED developer names new COO

Frank Tillner has been appointed chief operating officer (COO) of Osram Opto Semiconductors, succeeding Elke Eckstein and taking over responsibility for the company's light-emitting diode (LED) and chip production plants.

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Digital signage goes 3-D, without glasses

Montreal-based software developer X2O Media has partnered with autostereoscopic visual display designer Exceptional 3D to develop an integrated content management system (CMS) for glasses-free three-dimensional (3-D) digital signage.

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Upcoming Events

January 24, 2012
Digital Signage Masters Series
Bunn Co.
Scotiabank Theatre, Toronto, Ont.
Visit www.lylebunn.com/events.aspx

January 31-February 2, 2012
Sign and Graphic Imaging Middle East
Dubai World Trade Centre, Dubai, U.A.E.
Visit www.signmiddleeast.com

February 7, 2012
OMAC 101 Course (English Only)
Out-of-Home Marketing Association of Canada (OMAC)
Toronto, Ont.
Visit www.omaccanada.ca

February 9, 2012
OMAC 101 Course (French Only)
Out-of-Home Marketing Association of Canada (OMAC)
Montreal, Que.
Visit www.omaccanada.ca

February 20-23, 2012
Sign China
UBM Trust
China Import & Export Fair Pazhou Complex, Guangzhou, China
Visit www.signchina-gz.com

For all events click here

Sign Media Canada Digital Edition November 2011 Issue

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